2026 Private Practice Success Intensive
*This class does not qualify for CE credit in NYS*
Saturday, January 24th, 2026
9 am - 5 pm
Rochester, NY
$125 USD
Make 2026 the best year for your practice! This is aΒ one-day business & marketing kickstart for massage therapists. Learn how to create your ideal practice and keep it full of clients.
Register Here2026 Private Practice Success IntensiveΒ
Ready to make next year your busiest, most profitable year yet?
This 8-hour training gives massage therapists a complete blueprint for building a thriving private practice. From mindset and money to marketing and rebooking, to real-world action plans.
π Perfect for new LMTs, growing LMTs, and anyone ready to stop βhopingβ for clients and start creating consistent success.
β What Youβll Walk Away With
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A complete business plan you can actually follow
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A confident pricing + money strategy
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A full marketing system (website, social, newsletters, ads, referrals)
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Templates to save you time in your marketing
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A rebooking system that feels good β not salesy
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An action plan you can start immediately
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A clear path to your best year ever
π₯ Whatβs Inside the 8-Hour Intensive
1. Mindset & Money Reset
β Define your personal success
β Strengthen confidence in your work
β Eliminate fear-based decision making
β Build a healthy money mindset
β Price yourself for real income goals
2. Build Your Business Plan
β Income goals + real numbers
β Monthly expenses, cash flow, budgeting
β Memberships, programs, packages, gift certificates
β Boundaries + ideal schedule creation
β Cancellation/no-show strategies
β Add-on revenue: product + digital sales
3. Marketing Deep Dive
Websites & Branding
β Branding + logo basics
β Website options (Squarespace walkthrough)
β SEO + traffic-boosting tactics
Social Media
β 30β60 days of content ideas
β Templates included
β How to create engaging videos
β Posting strategy without burning out
Newsletters
β Weekly relationship-building strategy
β Templates included
Tools & Tech
β Scheduling/office software
β Pros/cons + pricing breakdown
β Using AI for images, ads, and content
Paid + Referral Marketing
β Step-by-step Facebook ads
β Using Google Ads
β Groupon (referral strategy)
β Word-of-mouth systems
4. The Rebooking System
β Build connection from the moment they arrive
β What to say during intake
β What to say during treatment
β How to confidently recommend follow-up sessions
β Tips on boosting client retention
5. Taking Action: Your First 30β60 Days
For new practices:
β Branding + website checklist
β Scheduling + email platform setup
β Social media posts ready to go
β Networking + cold email templates
β CE strategy for building expertise
β Full marketing-launch checklist
For established practices:
β Social media consistency plan
β Weekly newsletter system
β Referral + collaboration plan
β Social media posting strategy
β Facebook and Google ad walk-through to fill gaps in your schedule
π Included Bonuses
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Newsletter templates
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Social media templates
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Website + branding checklist
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Business plan worksheets
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FB Ads PDF
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Google Ads PDF
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Networking & cold email templates
π§ Who This Class Is For
This is perfect if you are:
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Starting a practice
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Rebuilding a practice
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Tired of slow weeks
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Ready to raise your income
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Wanting business clarity
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Craving marketing confidence
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Wanting consistent rebooking
If you want a thriving practice instead of βjust scraping by,β this is exactly where you belong.
π Ready to Grow Your Massage Practice?
Next year doesnβt have to look like last year.
This is your jumpstartΒ Enroll Today!
This is not a CE course!
New York's policy: Continuing education that is designed for the sole purpose of maximizing profits for the practice of a massage therapist shall not be acceptable as continuing education.
Otherwise, this course will be approved in other states that take NCBTMB credit! If you need help with your practice or want to learn how to build a consistently busy practice, then do not let this get in your way. It's the business education you wish you got in massage school!
What to Bring:
This is a lecture class. You can bring a laptop or paper/pens for notes. Handouts will be passed out to be completed in class. Digital files will also be emailed to students to go over in class.
When & Where:
- January 24thΒ Β 9am-5pm
- 100 Elmgrove Park
Rochester, NY
14624
Ready To Register?
I'm looking forward to seeing you there! Walk away with the tools needed to be successful in your practice. Do you have any questions? Contact Shawn at [email protected]